Laick Design recently developed the logo for a new pediatric dentist practice opening in Imperial, PA this spring. The practice, Golden Triangle Smiles, will be a pediatric dental practice and the goal of the logo was to reflect the comfort of dentistry for kids as well as being playful and calm.
While working through the creative process, we were able to develop many iterations of the logo from the traditional Pittsburgh-themed logo colors of black and gold to colors that were more bright and playful such as turquoise and yellow but eventually the colors that were settled upon were periwinkle, light yellow and white.
The logo base consists of a triangle symbolizing the “Golden Triangle” of Pittsburgh and the teeth at the top of the logo signify the baby teeth to children teeth to young adult teeth. Each tooth has a personality as well with the middle tooth having braces.
New startup businesses are great clients for us as we are able to develop the identity as well as the look and feel for their business. From the logo to signage to the website and marketing materials, Laick Design can handle it all.